Change For The Stronger


In this week’s Transmission blog post from Method Engine, we’re taking a look at articles that help guide us in our preparation for change.  What are the values, ideals and goals for change?  How do you change yourself in your professional role and how do you shape your organization to be more resilient?


Start-up capital without giving up equity?


11 Tips on how to be successful when starting in a new marketing position, by Erica Seidel.


What is a resilient organization, what are its goals and how do you create one?


What pushes employees to work harder? A caring, positive, friendly workplace where employees feel enfranchised.



Daphne Rothlisberger, Fractional CMO

As a Chief Marketing Officer, Daphne is a seasoned leader who has successfully navigated companies through various phases of growth and development for over 20 years. With her deep understanding of strategic planning and team dynamics, she has delivered transformative results that have reshaped organizations’ trajectories and improved their bottom lines. Having worked with top-tier agencies such as Leo Burnett and Arc Worldwide, Daphne has collaborated with several iconic brands, including Coca-Cola, McDonald’s, Intel, American Express, Allstate Insurance, Starbucks, and many more. She is passionate about driving business growth and specializes in overhauling organizations at their core by crafting comprehensive plans that optimize operations and set them up for long-term success. Her collaborative leadership and relentless pursuit of excellence make her impact enduring and profound. Above all, Daphne is dedicated to revolutionizing businesses’ digital marketing landscapes. She champions strategic innovations that amplify team productivity, elevate brand visibility, and integrate robust, strategy-driven methodologies to drive performance.