Every Journey Begins With a Plan
Every engagement starts with developing a strategy centered on business needs, informed by customer research and grounded in market realities.
That strategy — combined with innovative design, propelled by the latest platforms and technologies — bring your projects to life and consistently generates targeted, measurable results.
Strategy & Research
Everything starts with a strategic plan, and everything we do ties directly back to your business performance.
This plan establishes the primary reference point and baseline to measure overall project success and effectiveness at meeting the specific needs of your target audience.
The plan helps everyone prioritize and focus marketing and communications efforts to achieve organizational goals and objectives and is agreed upon and fully supported by the entire key stakeholder team.
This service includes:
- Digital Marketing Strategy
- Analytics & Interpretation
- Website Performance Audit & Assessment
- Customer Journey Mapping
- Primary & Secondary Research
- Business Planning & Brand Leadership
Branding & Design
We work to elevate your business and connect it to the people who need it.
We’ll lead you through an immersive branding and design process. This includes workshops to help you unify and focus who you are, clarify your vision for the future, design your identity, develop your marketing strategy and help you acquire new customers.
You’ll discover what your customers want, what you’re good at and what your future can look like.
The design process will make your vision a reality, build an identity and cultivate your culture―enabling you to connect with your customers using proven digital and physical resources.
This service includes:
- Strategy & Planning
- Marketing Communications Planning & Calendaring
- PR Strategy & Event Promotions
- Naming & Trademark
- Logo Design & Identity Creation/Refinement
- Original Content Creation (Copywriting, Video, Animation, Rich Media, Photography, Illustration, Infographics)
- Packaging
- Advertising
Interactive Design & Development
First and foremost, we believe that marketing technology and tactics should suit the needs of the end user.
There are many tools available to construct and manage a complete digital marketing system and the options are increasing exponentially.
While access to more affordable digital marketing platforms continues to grow for small to mid-sized businesses, choosing the right combination and navigating the sea of possibilities can be a daunting challenge.
Method Engine is versatile and highly experienced in helping clients select, implement and manage the most widely used CMS, CRM and E-commerce platforms.
These include, but are not limited to WordPress, Elementor, Woo Commerce, NOP Commerce, BuddyPress, Joomla, Umbraco, EpiServer, Tessitura, SharePoint, Salesforce and more.
This service includes:
- UI/UX Design
- Usability Testing
- Web & Application Development
- Ongoing Management, Maintenance & Updates
- Webcasts & Online Education
Digital Advertising, Media, SEM, SEO, Display
Method Engine creates engaging search engine marketing campaigns to attract customers.
We are passionate about putting great creative messaging in the right place for the right audience at the right time.
Our experienced team specializes in search, programmatic, native and social media placements.
Website analytics, display campaign performance summaries or detailed paid search marketing metrics are the data points we use to draw insights to measure the success of these campaigns.
This service includes:
- SEM Assessment & Recommendations
- SEM Campaign Strategy Formation, Campaign Build & Launch
This can include creation of landing pages and forms, CEM integration, blogs, geofencing strategic implementation, and focused lead generation - SEM Monthly Campaign Management, Analytics & Reporting
- Search & Display Advertising
Tactics include re-targeting, keyword targeting, AI artificial intelligence, behavioral targeting, native ads, mobile conquesting, video targeting, household IP targeting, geo-framing, digital media planning & buying - SEO On & Off Page:
Our SEO process includes an on and off page audit, recommended optimizations & enhancements, online reputation and listing management - Social Media Marketing & Advertising, Implementation & Ongoing Management
- E-mail marketing automation