WORK : ENGLERT, INC.

Englert

ENGLERT “RAISES THE ROOF” ON DIGITAL PRESENCE

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WEBSITE INTERFACE DESIGN & DEVELOPMENT

BASICS

CLIENT

ENGLERT, INC.

PROJECT TITLE

DIGITAL STRATEGY, DESIGN & DEVELOPMENT

INDUSTRY VERTICAL

ARCHITECTURAL BUILDING MATERIALS, BUSINESS TO BUSINESS

ABOUT

Englert Inc., a New Jersey-based manufacturer and distributor of commercial and high-grade metal roofing, sought to raise the bar in within their sector when it came to their online presence.

To better support Englert customers (primarily architects and builders), a streamlined approach to information design, file access, and content provided a greater means for their audiences to easily “get things done” online when it came to visualization and specification. In addition, Englert wanted to increase awareness and visibility of Leadership in Energy and Environmental Design (LEED) information related to their products, as this is a key consideration point for potential customers.

DELIVERABLES

  • Digital Strategy
  • User Interface Design
  • Content Creation
  • Animation
  • XHTML/CSS

Daphne Rothlisberger, Fractional CMO

As a Chief Marketing Officer, Daphne is a seasoned leader who has successfully navigated companies through various phases of growth and development for over 20 years. With her deep understanding of strategic planning and team dynamics, she has delivered transformative results that have reshaped organizations’ trajectories and improved their bottom lines. Having worked with top-tier agencies such as Leo Burnett and Arc Worldwide, Daphne has collaborated with several iconic brands, including Coca-Cola, McDonald’s, Intel, American Express, Allstate Insurance, Starbucks, and many more. She is passionate about driving business growth and specializes in overhauling organizations at their core by crafting comprehensive plans that optimize operations and set them up for long-term success. Her collaborative leadership and relentless pursuit of excellence make her impact enduring and profound. Above all, Daphne is dedicated to revolutionizing businesses’ digital marketing landscapes. She champions strategic innovations that amplify team productivity, elevate brand visibility, and integrate robust, strategy-driven methodologies to drive performance.