WORK : LABELMASTER
ONLINE SALES ACCELERATE THROUGH DIGITAL ADVERTISING
KEY WORD INDEXING FOR BRAND, INDUSTRY, PRODUCTS, SOFTWARE & SERVICES
BASICS
CLIENT
LABELMASTER
PROJECT TITLE
SEARCH ENGINE MARKETING
INDUSTRY VERTICAL
DANGEROUS GOODS SHIPPING SOFTWARE, PRODUCTS & SERVICES
ABOUT
Labelmaster keeps businesses ahead of regulations and compliant when shipping hazardous materials by land, air, or sea.
With the most comprehensive assortment of software, products, and services available, they are a global leader in logistics compliance and safety.
Method Engine has worked with Labelmaster for over half a decade on digital strategy, leading their SEM and digital advertising efforts growing online sales year over year.
SERVICES UTILIZED
- Ongoing Strategy, Management & Implementation of Sponsored Search Program
- Driving targeted traffic for Core & Priority Products & Services
- Driving Measurable E-Commerce Revenue Contribution
- New & Refreshed Product Campaign-Level Content & Launches
- Keyword and Negative Keyword Management
- Bid & Budget Management
- Google & Bing Management & Meetings
- Merchant Center & Campaign-Level Product Audits
- Bi-Monthly Reporting of SEM, SEO, and Direct Traffic Results with interpretation & Recommendations
- Updating & Optimizing Google Shopping Storefront
- Original Content Creation (Copywriting, Graphics)